Envelopes and Why They Matter

Bill Carmody discusses the significance of envelopes in communication. He explains that envelopes are crucial for making a good first impression, similar to an email's subject line. Handwritten envelopes often receive more attention due to their personal touch. If handwriting is not feasible, making the envelope visually interesting can help. Urgency can also be conveyed through the envelope to ensure it reaches the intended recipient. Overall, envelopes play a vital role in ensuring that the enclosed message is noticed and taken seriously.

In what ways can an envelope create a first impression for the recipient?

What was the significance of sending a letter via FedEx to a CEO?