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Audi Suppliers in Ukraine Shut Down, CEO Says

Audi Suppliers in Ukraine Shut Down, CEO Says

Assessment

Interactive Video

Business, Architecture

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The transcript discusses the impact of the war on Audi's supply chain, particularly in Ukraine, affecting wiring harnesses and compounding the existing microprocessor crisis. Audi's production is expected to recover in the coming weeks, but full normalization may take until 2023. The chip shortage remains a significant issue for the auto industry. Audi is working on synergies with Bentley, Lamborghini, and Porsche, focusing on shared platforms and electric powertrains. Ducati is also transitioning to electric powertrains, with plans to use them in MotoGP, leveraging racing experience for road applications.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Audi face in terms of raw material costs?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the expected timelines for Audi to return to normal production levels?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Audi plan to leverage synergies with other brands like Bentley and Lamborghini?

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