Bayer Betting Plants Can Fertilize Themselves

Bayer is investing in self-fertilizing plants to address global food demands and reduce fertilizer costs. Partnering with Ginkgo Bioworks, they aim to transfer nitrogen-fixing genes from peanuts to crops like corn and rice. This innovation could save farmers money and reduce environmental impact. The agriculture tech market is expected to grow significantly, with Bayer's strategic moves including a potential Monsanto acquisition.

Discuss the potential environmental benefits of self-fertilizing plants.

What challenges does Bayer face in the development of this technology?