Samsung India SVP on India's Smartphone Market

Samsung India SVP on India's Smartphone Market

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Interactive Video

Business

University

Hard

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The video discusses Samsung's strategic focus on the Indian market, highlighting their pioneering role in mobile manufacturing and the strong momentum seen with the launch of the Galaxy S22 and A series. Emphasis is placed on 5G technology, with a significant portion of their product lineup being 5G-enabled. Samsung's strategy focuses on consumer value, offering a wide range of products and leveraging unique platforms like Samsung Finance Plus to penetrate rural markets. The company is also expanding its online presence and distribution channels, while managing supply chain challenges and planning for staffing and R&D expansion in India.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the expected growth of consumers in India by 2026 according to the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Samsung plan to enhance consumer experience through online platforms?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What are Samsung's staffing and R&D expansion plans in India?

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