2009 MacTaggart Lecture in Edinburgh by James Murdoch

2009 MacTaggart Lecture in Edinburgh by James Murdoch

Assessment

Interactive Video

Business, Architecture, Performing Arts, Other

University

Hard

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The transcript discusses the rise of paid television in the UK, highlighting its growth independent of public policy and its appeal to consumers accustomed to paying for quality content. It covers the expansion of content offerings and technological innovations by private broadcasters like Sky. The text also critiques the extensive regulation in UK broadcasting, which limits creative opportunities and affects the commercial viability of news programming. The impact of advertising regulations is also examined, illustrating challenges faced by broadcasters.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some examples of excessive regulation in UK broadcasting mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How might the proposed EU rules on advertising affect news broadcasting in the UK?

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