ELEVATOR PITCH Real people. Real elevators.

The video features a series called 'Elevator Pitch' where individuals from various companies present their business ideas in a short time frame. The pitches include Health Mine's imaging software for oncologists, a company developing future compilers for processors, and General Engineering Research's semiconductor materials. The video concludes with tips on crafting effective elevator pitches, emphasizing the importance of identifying the specific individuals within companies who experience the problem being solved.

What common mistake do people make when delivering elevator pitches?

Why is it important to identify the specific individuals experiencing a problem in an elevator pitch?