Rolls-Royce CEO: Our Business Is Growing

Rolls-Royce CEO: Our Business Is Growing

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Interactive Video

Business

University

Hard

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The transcript discusses Rolls Royce's global sales performance, highlighting strong markets like Japan and the USA, while acknowledging challenges in the Middle East. The company focuses on luxury rather than volume, with strategies to enhance brand recognition. Innovation in autonomous and electric vehicles is emphasized, alongside product differentiation in the luxury SUV market. Despite Brexit uncertainties, Rolls Royce remains confident in maintaining trade relations.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the current market trends for Rolls Royce motor cars globally?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the introduction of new models impacted Rolls Royce's sales performance?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Rolls Royce face in the Middle Eastern markets?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Rolls Royce differentiate itself from competitors like Bentley?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What is Rolls Royce's approach to maintaining its luxury brand status?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

How is Rolls Royce preparing for potential impacts of Brexit on its business?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What future technologies is Rolls Royce exploring to stay relevant in the automotive industry?

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