Measuring Business Performance with Non-Financial Assessment Measures

The video explores how businesses can measure performance using non-financial metrics. It covers the importance of these measures in marketing, human resources, and operations, highlighting how they provide a detailed view of a company's strengths and weaknesses. The video also discusses the challenges of managing large data sets and emphasizes focusing on core competencies to maintain competitiveness.

What role does customer feedback play in assessing product quality?

What strategies can businesses implement to maintain competitiveness in the market?

How can a company effectively manage the increasing amount of performance data?

Why is it important for businesses to focus on their core competencies?