Fanbase CEO on Ushering In a New Era of Social Media

Fanbase CEO on Ushering In a New Era of Social Media

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the limitations of ad-based business models in social media, highlighting how platforms like Instagram and Facebook restrict user reach to maintain ad revenue. Fanbase offers a different approach by allowing users to monetize content through subscriptions and virtual currency, without ads. The platform also provides investment opportunities for users. It addresses racial biases in social media algorithms, particularly on TikTok, and emphasizes the importance of equitable monetization for all creators. The video concludes by discussing the growing trend of subscription-based media consumption.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the main reasons why traditional social media platforms charge brands for visibility?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the fanbase platform differ from other social media platforms in terms of monetization?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of allowing users to invest in the fanbase platform?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges do black creators face on platforms like TikTok according to the text?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does the fanbase platform aim to level the playing field for content creators?

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