VOICED : US candidates hook voters online

The video discusses the evolving nature of political campaigns, emphasizing the need for a strong digital presence alongside traditional face-to-face interactions. It highlights the importance of social media strategies tailored to reach specific audiences, especially younger voters. The content stresses the demand for substantive messaging over mere entertainment and explores the balance between digital engagement and personal contact. Historical insights and future trends in campaign strategies are also covered.

Why does Chris Perkins believe personal contact is important in campaigning?

In what ways has campaigning changed with the rise of social media?