Wal-Mart Using Employees as Secret Weapon in Amazon Fight

Wal-Mart Using Employees as Secret Weapon in Amazon Fight

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video discusses Walmart's strategies to compete with Amazon by enhancing its e-commerce offerings and improving its brick and mortar stores. Walmart has introduced a program for store employees to deliver online orders and lowered the free delivery threshold. The company is also focusing on better training, store cleanliness, and product diversity, with a significant emphasis on grocery sales, which constitute 50% of their revenue. Walmart aims to leverage both online and physical stores to attract more customers.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

Discuss the significance of the acquisition of jet.com for Walmart's e-commerce strategy.

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does Walmart aim to leverage both online and brick and mortar sales?

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