BMW Investing Heavily in Electric Vehicles, CEO Krueger Says

The transcript covers BMW's ongoing dialogue with the US administration, highlighting its role as a major exporter and its strategic focus on SUVs and electrification. The BMW CEO discusses the company's optimism despite industry challenges, emphasizing their investment in new models and technology. The conversation also touches on the competitive nature of the market and BMW's efforts to maintain efficiency and reduce complexity in their product offerings.

What investments is BMW making towards electrification and autonomous vehicles?

What is BMW's approach to efficiency and reducing complexity in their products?