Pitbull gets naming rights to FIU's football stadium

Pitbull gets naming rights to FIU's football stadium

Assessment

Interactive Video

Physical Ed, Business, Architecture, Performing Arts

University

Hard

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The transcript discusses the trend of purchasing naming rights for sports stadiums, highlighting rapper Pitbull's multi-year deal to name Florida International University's football stadium in Miami. Pitbull, known for his hit 'Give Me Everything,' will donate $1.2 million annually for five years, gaining the right to host events at the stadium. The transcript compares this deal to larger corporate deals, noting its benefits for both the school and Pitbull. It concludes with some light-hearted remarks about naming rights in other contexts.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How long is the deal that Pitbull has reached for the naming rights?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the amount Pitbull is paying compared to other companies like Mercedes?

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