Scripps, Discovery Agreement Said to Be Likely Next Week

Scripps, Discovery Agreement Said to Be Likely Next Week

Assessment

Interactive Video

Business, Performing Arts

University

Hard

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The video discusses the potential deal between Discovery and Scripps, highlighting that Viacom was initially in the running but lost due to pricing issues. The deal with Discovery is expected to be a cash-stock deal, offering Scripps a non-controlling stake in the new company. Analysts believe this merger will create a stronger entity in the cable world, allowing them to negotiate better with pay TV providers. The video also explores the reasons behind Scripps choosing Discovery over Viacom, focusing on financial stability and future growth prospects.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What potential advantages does the merger between Discovery and Scripts offer in the current media landscape?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact could the merger have on the programming negotiations with pay TV providers?

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