Interview with Dr Ralf Speth, Chief Executive of Jaguar Land Rover

Interview with Dr Ralf Speth, Chief Executive of Jaguar Land Rover

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The transcript discusses GLR's investment in a new car model, emphasizing its importance to the company's product portfolio. It identifies a market gap between the Evoque and Range Rover Sport, where this new model fits. The car is described as unique, with modern design, dynamic features, and advanced technology, including new blade technology and customizable screens, offering a special experience to customers.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the key elements that define the car's modernity and elegance?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does the new car provide a unique customer experience?

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