Protecting Innovation: Patents, Trademarks, and Copyrights for Businesses

The video discusses how businesses can protect their innovative ideas from rivals through patents, trademarks, and copyrights. It explains the concept of intellectual property and its importance in fostering innovation. The video also highlights the benefits and drawbacks of patents, using Nokia's case as an example, and explores the role of trademarks and copyrights in protecting business assets.

What are some practices businesses can implement to protect their innovative ideas?

How does innovation contribute to a business's profit performance and reputational image?

What are the potential costs associated with investing in innovative ideas?

What is the significance of intellectual property in encouraging innovation?

What are the four categories of intellectual property as classified by the Intellectual Property Office in the UK?

How does a patent provide protection for inventors and what are its limitations?

What are some challenges small businesses face when applying for patents?

What are the implications of patents on market competition and consumer prices?

What is the role of trademarks in protecting a business's brand identity?

How does copyright law protect original works and what are the consequences of infringement?