In what ways has the field research influenced the perception of Target compared to Walmart?
Wal-Mart and Target: A Tale of Two Retailers
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Business, Information Technology (IT), Architecture
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University
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Hard
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The transcript discusses Walmart's strategic initiatives, including price targets, store upgrades, and field research comparing Walmart and Target. It highlights the importance of e-commerce growth and the Jet.com acquisition, emphasizing the need for careful integration to avoid corporate bureaucracy.
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What is the significance of e-commerce growth for Walmart's overall strategy?
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