Adidas CEO Concerned About China-U.S. Currency War

The transcript discusses the company's financial performance, highlighting supply constraints and growth in China and online sales. It addresses pricing mix changes, mid-market consumer demand, and historical growth in the football market. The impact of tariffs and economic concerns, such as currency fluctuations, is examined. The company's stock performance and strategic focus on consistent growth and margin expansion are discussed. Investments in direct-to-consumer business, including online and physical stores, are emphasized. The effect of negative interest rates on the business is noted as minimal.

What trends are observed in the company's stock performance over the last five years?

How does the company plan to develop its direct-to-consumer business?

What has been the effect of negative interest rates on the business?