VOICED : NY goes back in time to paint the hip into ad revival

VOICED : NY goes back in time to paint the hip into ad revival

Assessment

Interactive Video

Other

10th Grade - University

Hard

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The video discusses the dedication of mural artists like Justin, who work for Colossal Media, a company founded in 2004 in New York. Despite the challenges posed by technology, which offers faster and cheaper advertising solutions, Colossal Media has thrived by leasing wall spaces and creating murals that have become popular tourist attractions. The video highlights the evolution of street art and its growing appeal, especially in New York, where painted ads are gaining ground.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways has street art gained popularity and influenced advertising in New York?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the current scale of operations for Colossal Media in terms of mural production?

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