What is NLP - Neuro Linguistic Programming?

The video introduces Neuro Linguistic Programming (NLP) as a set of techniques for managing emotions and improving communication. Developed in the 1970s by John Grinder and Richard Bandler, NLP is based on observing effective therapists. It has been used in corporate settings for persuasion and influence, though its effectiveness is debated due to limited academic research. The video advises exploring NLP through books and courses before investing in full training, highlighting its potential for personal effectiveness.

What does NLP stand for and what is its primary purpose?

Who were the original developers of NLP and what was their approach?

How has NLP been perceived in the corporate world over the years?

What are some of the criticisms regarding the effectiveness of NLP?

What advice does the speaker give regarding learning NLP?