Consumers Shifting to Ready-to-Eat Meals: Market Kurly CEO

Consumers Shifting to Ready-to-Eat Meals: Market Kurly CEO

Assessment

Interactive Video

Business

University

Hard

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The video discusses the impact of rising food prices on businesses, highlighting the need for efficient supply chain management and technology investment. It explores consumer trends shifting towards ready-to-eat products and the company's plans for an IPO to fund further technological and logistical advancements. The company focuses on expanding its product range and strengthening its position in the home market. Profitability is achieved in mature markets, with a sustainable business model. The video also addresses the challenges faced by female leaders in the startup scene, emphasizing the need for societal and familial support.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of direct dealings with farmers in the supply chain?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the expected outcomes of the company's IPO according to the text?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the text describe the potential for growth in the home grocery market?

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