ViacomCBS Steps Up Streaming Fight With Paramount+

ViacomCBS Steps Up Streaming Fight With Paramount+

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

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The transcript discusses the relaunch of CBS All Access as Paramount Plus, highlighting its brand legacy and market strategy. It covers the financial aspects, including subscriber growth and pricing, and details the content investment plans. The discussion also touches on NFL rights and production updates, emphasizing the impact of COVID-19. The advertising market's recovery and the role of Pluto TV are also explored.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the relaunch of CBS All Access as Paramount Plus?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What types of content are included in CBS All Access and how does it relate to Paramount Plus?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Paramount Plus plan to differentiate itself from competitors in the streaming market?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Paramount Plus face regarding retransmission fees and cable fees?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies are being employed to increase consumer engagement with Paramount Plus?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the expected impact of the NFL relationship on Paramount Plus's offerings?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the COVID-19 pandemic affected production and content delivery for Paramount Plus?

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