Zeekr Europe CEO on International Expansion

Zeekr Europe CEO on International Expansion

Assessment

Interactive Video

Business, Architecture

University

Hard

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The CEO of Zika Europe discusses the company's expansion into the European market, starting with the Netherlands and Sweden. The conversation covers the high demand for EVs, competitive pricing strategies, and challenges faced by new entrants. The CEO highlights the importance of software and electrification as competitive advantages. The discussion also touches on the impact of a price war in China, economic factors, and the company's IPO plans in the US. Additionally, the CEO talks about the development of autonomous vehicles and the strategy for building brand awareness in Europe.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the first two countries Zika Europe is launching in this year?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Zika Europe plan to address the demand for electric vehicles in Europe?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the starting price for the long-range rear-wheel drive version of Zika's vehicle?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What competitive advantages does Zika Europe have in the current market?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors are influencing Zika Europe's pricing strategy in Europe?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What is Zika Europe's goal for its market position by the end of the decade?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Zika Europe face in expanding its brand recognition?

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