Tapp's Klein on Consolidation In Media, AT&T Deal

Tapp's Klein on Consolidation In Media, AT&T Deal

Assessment

Interactive Video

Business, Architecture, Performing Arts, Other

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses AT&T's acquisition of CNN, comparing it to past media mergers like Comcast's acquisition of NBC. It highlights the regulatory challenges such deals face and the potential impact on the companies involved. The discussion also covers the inefficiencies in traditional cable models and how the Internet is disrupting these inefficiencies. The evolving media landscape, characterized by increased consumer control and the shift towards subscription models, is also explored.

Read more

3 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

How might the integration of DIRECTV by AT&T affect its strategy with Time Warner?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

What does the term 'cutting the cord' refer to in the context of the pay TV industry?

Evaluate responses using AI:

OFF

3.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies might CNN need to adopt to remain relevant in a subscription-oriented media environment?

Evaluate responses using AI:

OFF