What Disney Would Gain From Twitter

What Disney Would Gain From Twitter

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Disney's interest in acquiring Twitter as part of its strategy to adapt to a post-cord-cutting world. Disney is exploring this acquisition to enhance its streaming capabilities and distribution reach. The discussion also highlights the connections between Disney and Twitter through board members and media deals. Challenges such as ESPN's struggles and the potential for Twitter to provide new opportunities are considered. Other potential buyers for Twitter, like Salesforce and Alphabet, are mentioned, with a consensus that Twitter may need to be part of a larger entity.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the reasons Disney is interested in acquiring Twitter?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges does Disney face in a post-cord-cutting world?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the relationship between Disney and Twitter potentially benefit both companies?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of Jack Dorsey being on Disney's board?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways could Twitter's strategy of streaming sports alongside tweets be beneficial?

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