Apple Pay Meets Rite Aid, CVS Competition Roadblock

Apple Pay Meets Rite Aid, CVS Competition Roadblock

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the brewing conflict in the mobile payments industry, highlighting the divide between Apple and credit card companies backing Apple Pay, and retailers like Walmart and CVS supporting CurrentC. Retailers are motivated by the desire to avoid credit card fees and gain more customer data. The video explains how CurrentC works using QR codes and the implications of retailers blocking Apple Pay and similar services until CurrentC's launch in 2015.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the main players involved in the brewing war in the mobile payments business?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

Why did CVS and Rite Aid turn off their near field communication?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the retailers hoping to achieve by cutting out credit card companies?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the potential benefits for retailers if they can market directly to customers?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the currency system differ from Apple Pay in terms of technology?

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