VOICED: Massive recall contiunes to hit beleagured Toyota brand

VOICED: Massive recall contiunes to hit beleagured Toyota brand

Assessment

Interactive Video

Business

10th Grade - University

Hard

Created by

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FREE Resource

Toyota has recalled nearly 8 million vehicles worldwide due to accelerator pedal issues and is now facing potential brake failures in its Prius hybrids. The company's rapid overseas expansion is cited as a factor in these problems. The recalls have significantly impacted Toyota's sales, especially in the US, where sales fell below 100,000 vehicles for the first time in over a decade. Despite criticism abroad, Toyota maintains support in Japan, where its brand is synonymous with quality. However, the US government is demanding answers, putting Toyota's reputation at risk.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What issues has Toyota faced with its vehicles?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some reasons analysts believe Toyota may have grown too fast?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the global economic crisis affected Toyota?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact did the recalls have on Toyota's sales in the United States?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways do Toyota's supporters view the brand despite the controversies?

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