Causes and Impacts of Change in the Business Environment

The video explores the concept of change within the business environment, emphasizing its inevitability and necessity for staying competitive. It distinguishes between internal and external changes, and categorizes change as incremental, rapid, or disruptive. The video uses examples like Tesco, Amazon, and Blockbuster to illustrate how businesses respond to change. It also highlights the importance of strategic planning and the perception of change, noting that successful firms view change as an opportunity rather than a threat.

How did Tesco respond to external changes in the market?

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What role does consumer perception play in the acceptance of change within a business?

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Why is it crucial for businesses to adapt to changes in the market?

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Discuss the importance of having a strategic plan in place for managing change.

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