CLEAN : Spain's jamon conquers China

The video discusses the growing consumer interest in understanding the history and quality of products, particularly in the context of economic development in China. It highlights how increased wealth has led to a new fashion of spending on gourmet and specialty products. The video also touches on cultural influences and market dynamics that shape consumer behavior.

What factors are driving consumers to educate themselves about products?

How has the development of economic conditions influenced consumer spending habits?

What role does the history behind products play in consumer choices?

In what ways are special products like gourmet ham perceived by consumers?

What is the significance of social media in shaping consumer behavior?