IDC's Kaur Says Keep Expectations for Apple's IPhone Shipments Low

The transcript discusses Apple's challenges in 2019, focusing on iPhone sales expectations, second quarter guidance, and the company's shift towards services due to slowing iPhone shipments. It highlights the impact of high prices, trade wars, and fierce competition from local brands in China. The need for Apple to grow its install base and adapt its business model is emphasized.

What strategies is Apple trying to implement to adapt to the changing smartphone market?

What challenges does Apple face in maintaining its market position against local smartphone brands?