Rolls-Royce Customers Want Bespoke Cars, CEO Says

Rolls-Royce Customers Want Bespoke Cars, CEO Says

Assessment

Interactive Video

Business

University

Hard

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The video discusses Rolls Royce's strategy to create value through bespoke services and a global network of private offices. It highlights the importance of the Chinese market despite current challenges and emphasizes the company's agility in balancing global demand fluctuations.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the primary focus of the business at Rolls Royce?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Rolls Royce engage with clients in their private offices?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What has been the client feedback regarding the private offices?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges is the luxury industry facing in China according to the text?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Rolls Royce plan to balance demand fluctuations across different regions?

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