Apple's Latest iPhones Could Counter Trade War Impact: Wedbush's Ives

The transcript discusses Apple's upcoming event, focusing on the iPhone 11 Pro and Pro Max, highlighting camera technology and market demand. It analyzes pricing strategies, especially in China, and the impact of consumer upgrade trends. The discussion also covers Apple's competitive strategy against Samsung and other low-cost competitors, emphasizing the importance of the upgrade cycle and future services.

What are the key features that Apple is focusing on for the new iPhone models?

What potential pricing strategies might Apple consider for the Chinese market?

What is the significance of the upcoming iPhone release for Apple's revenue?

How has the average time for consumers to upgrade their phones changed over the years?

What challenges does Apple face in the current smartphone market?