Ford Blames Pricey Metals for Bad Year

The video discusses the skepticism among analysts about the challenges faced by automotive companies, focusing on costs, execution, and product appeal. It highlights the rising costs of raw materials like steel and aluminum, and how companies like GM and Fiat Chrysler are managing these challenges differently than Ford. The impact of currency exchange on earnings is also examined. Ford's reliance on aluminum for its F-150 and its limited pricing power are discussed, along with its position in the SUV market compared to competitors like Toyota and GM.

What factors are contributing to the skepticism among analysts regarding the automotive industry?

How do the earnings reports of GM and Fiat Chrysler differ from those of Ford in relation to raw material costs?

In what ways has Ford's reliance on aluminum impacted its pricing power compared to its competitors?

What challenges does Ford face in the compact SUV segment compared to its rivals?

How have GM and Fiat Chrysler managed to maintain their earnings despite rising costs?