How Food Deflation Is Impacting Supermarkets

The video discusses the significant drop in food prices and the resulting price war among grocery giants like Walmart and Kroger. Walmart has been cutting prices to attract customers, impacting competitors like Kroger. Kroger is responding by offering services like click and collect to maintain its market position. The video explores the strategies these companies use to adapt to economic changes and consumer demands.

What is the significance of the 'click and collect' service for Kroger?

In what ways has deflation impacted grocery store sales?