Sony Seals $750M Deal With Jackson's Estate

Sony Seals $750M Deal With Jackson's Estate

Assessment

Interactive Video

Business, Performing Arts

University

Hard

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Sony is acquiring full control over a music catalog of 4 million songs, including works by artists like Alicia Keys. Despite the decline in CD sales, Sony sees strong demand from streaming services like Spotify and Apple, which pay royalties for song rights. This has become a profitable business for Sony, with expectations of 60% growth from paid customers next year. Despite past pressures to move away from media, Sony views music as a crucial part of its future strategy.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What trend is observed in the demand for music from streaming services?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What percentage of customers does Sony expect to see from paid customers in the next year?

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