What is the primary difference between smart beta and traditional market cap weighting?
Could Smart-Beta Outperform in a Falling Market?

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2.
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In what ways is the adoption of smart beta products in Europe compared to the US?
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3.
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How does smart beta aim to combine features of both passive and active investing?
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What are some of the known drivers of return mentioned in relation to smart beta?
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What challenges do active managers face with the rise of smart beta products?
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