AT&T Looks to 5G, Advertising After Time Warner Deal

AT&T Looks to 5G, Advertising After Time Warner Deal

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Interactive Video

Business

University

Hard

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The video discusses the revolutionary impact of 5G technology, highlighting Verizon's fiber-centric strategy and AT&T's focus on media and advertising. AT&T is investing in ad tech to compete with giants like Google and Facebook, despite being a smaller player. The company is also focused on reducing debt by selling non-core assets. Future growth is expected in advertising, with Brian Lesser playing a key role.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the text describe the competitive landscape for advertising technology?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What potential acquisitions or investments in ad technology does AT&T consider?

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