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Reshaping the Pharma Industry

Reshaping the Pharma Industry

Assessment

Interactive Video

Business, Health Sciences, Biology

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses the impact of Brexit on the pharmaceutical industry, highlighting that the main effect is on foreign exchange translations rather than R&D spending. It explores the importance of R&D productivity, noting a positive cycle with numerous new product launches. The convergence of pharma and biotech industries is examined, with Bristol Myers leading in Immuno-Oncology. Political risks, particularly drug pricing, are analyzed, with pressure from both political rhetoric and the private sector. The global pharmaceutical market is discussed, emphasizing pricing differences between the US and Europe. Finally, Pfizer's strategic decisions, including a potential breakup, are covered.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does political risk play in the pharmaceutical industry according to the discussion?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How do global pharmaceutical companies affect drug pricing in different countries?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the potential consequences of Pfizer's decision to break up or not?

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