NJ Devils Expect $5 Million This Year in Sports Betting Deals

The video discusses the NHL's global outreach initiatives, focusing on the New Jersey Devils' strategies to engage international fans through social media and international games. It highlights the financial benefits of these efforts, including sponsorship opportunities in Europe. The video also explores the role of innovation labs and investment strategies in enhancing team operations. Finally, it addresses the impact of legal sports gambling in New Jersey and its potential for sponsorship revenue.

In what ways are sports teams beginning to operate like venture capital firms?

What role does sports gambling play in the NHL's marketing strategy?