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The Challenges Ahead for Facebook This Year

The Challenges Ahead for Facebook This Year

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

The video discusses Facebook's challenges with fake news and its societal role, highlighting the company's financial success driven by mobile advertising. Despite criticism, Facebook plans to adjust its newsfeed to prioritize personal connections over media content. The company is also investing in original content to compete with platforms like YouTube, while exploring monetization opportunities for Messenger and WhatsApp.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of Facebook's response to the spread of fake news?

Evaluate responses using AI:

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What concerns do analysts have regarding Facebook's future amidst criticism?

Evaluate responses using AI:

OFF

3.

OPEN ENDED QUESTION

3 mins • 1 pt

How might the changes announced by CEO Mark Zuckerberg affect user engagement on Facebook?

Evaluate responses using AI:

OFF

4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways is Facebook attempting to compete with YouTube?

Evaluate responses using AI:

OFF

5.

OPEN ENDED QUESTION

3 mins • 1 pt

What potential revenue sources is Facebook exploring beyond traditional advertising?

Evaluate responses using AI:

OFF

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