Apple's Tim Cook Is Betting on Augmented Reality

The transcript discusses Apple's focus on augmented reality (AR) as a key future technology, contrasting it with virtual reality (VR). It highlights the potential market growth for AR products and Apple's efforts in developing AR glasses. The discussion includes Apple's strategic hiring and resource allocation for AR projects, drawing parallels with past initiatives like the Apple Watch and self-driving cars.

What is the projected market growth for AR products over the next seven years?

Who are some key individuals involved in the development of Apple's AR products?

What challenges did Apple face with their previous project on autonomous vehicles?