Hilfiger Says Consumers Want Immediate Gratification

The transcript discusses Kering's 49% profit increase and explores consumer trends, particularly among Gen Z and millennials, who prefer direct-to-consumer experiences and immediate gratification. The speaker highlights the importance of partnerships, such as with Gigi Hadid, to scale brands globally. The future of retail is seen as omni-channel, combining brick-and-mortar, e-commerce, and social media to reach consumers. Staying ahead in digital and technical aspects is crucial for success.

In what ways are brands adapting to provide immediate gratification to consumers?

What challenges do brands face if they do not keep up with the evolving retail landscape?