TED: What makes a job "good" -- and the case for investing in people | Warren Valdmanis

The video discusses the challenges gyms face in small towns and how Chris's innovative approach of investing in employees can make gyms more welcoming and profitable. It critiques private equity's focus on short-term profits and highlights the importance of creating good jobs. The video defines good jobs as those offering fair treatment, a promising future, psychological safety, and purpose. It emphasizes the role of purpose and mission statements in motivating employees and concludes with a call to action for creating good jobs to drive business growth.

What are the consequences of cutting labor costs in private equity?

What role does purpose play in employee motivation?

How does the mission statement of a company influence its culture?

In what ways can investors support the creation of good jobs?