Inductive Message - Communication

The video tutorial explains the inductive approach in communication, where information or evidence is presented upfront to lead to a logical conclusion. This method is often used in persuasive or sales messages and when delivering negative news. The tutorial details how to build support for an objective before delivering the main message, helping to avoid immediate negative reactions and ensuring the audience is more receptive to the conclusion.

What strategies can be employed to ensure the audience is receptive to the message being delivered?

Explain how building a case can help in delivering bad news.