CEO Josh Silverman on the Future of Etsy

CEO Josh Silverman on the Future of Etsy

Assessment

Interactive Video

Business

University

Hard

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The transcript covers the journey of Etsy's CEO since 2017, focusing on strategic decisions like restructuring, improving search functions, and transitioning to the cloud. It highlights Etsy's growth during the pandemic, especially in mask sales, and discusses acquisitions like Depop and Elo7. The CEO explains fee changes, seller programs, and the importance of maintaining dialogue with sellers. The impact of inflation on Etsy's market strategy is also discussed, along with advice for aspiring entrepreneurs.

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4 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the rationale behind increasing the transaction fee from 5% to 6.5%?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the Star Seller program, and how does it benefit Etsy sellers?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Etsy ensure the integrity of its marketplace against resellers?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What advice does the CEO give to individuals considering starting their own creative goods business?

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