Why Have Sainsbury Sales Slowed?

Why Have Sainsbury Sales Slowed?

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video discusses the challenges faced by Tesco and Sainsbury's due to market conditions and competition from discounters like ALDI and Lidl. It highlights the strategies these supermarkets are employing, such as Sainsbury's reintroduction of Netto, to combat these challenges. The video also compares the market positions of Tesco and Sainsbury's, noting the impact of store size and consumer preferences on their performance.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

Discuss the significance of quality in the competition between supermarkets and discounters.

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of changing consumer preferences on large grocery stores?

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