Mirror Plans to Expand Into Fashion, Beauty and Telemedicine, CEO Says

Mirror Plans to Expand Into Fashion, Beauty and Telemedicine, CEO Says

Assessment

Interactive Video

Business, Health Sciences, Biology

University

Hard

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The video discusses the connected fitness market, focusing on personal training and the competitive pricing of fitness products like the Mirror. It highlights the subscription model, revenue strategies, and lessons learned from Peloton. The business model aims to add value through premium content and diversify into non-fitness verticals. The company is aware of the need for profitability and responsible corporate governance, with plans for future growth and product expansion.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies are being considered to ensure sustainable business growth?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What future content types are planned to be added to the mirror's offerings?

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