CLEAN : WHO slams 'aggressive' formula milk marketing

CLEAN : WHO slams 'aggressive' formula milk marketing

Assessment

Interactive Video

Social Studies, Business, Health Sciences, Biology

10th Grade - University

Hard

Created by

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The video discusses the intersection of parental hopes for their children and the marketing practices of industries targeting these aspirations. It highlights how marketing sees the early years of a child's life as a commercial opportunity, influencing values, beliefs, and even health professionals. The video also examines the growth of follow-on milks, which are marketed aggressively despite not being necessary after 12 months, as whole cow's milk suffices. The pervasive nature of marketing, including digital strategies and political lobbying, is emphasized.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What do mothers express as their primary desire for their children?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How do marketing practices view the first years of a child's life?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the impact of marketing on the beliefs and values of parents and health professionals?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways do companies claim to respect marketing codes, and how does this contrast with reality?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

Why are follow-on milks marketed heavily despite being unnecessary after 12 months?

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