Aon CMO Andy Weitz on PGA Sponsorship and Global Risk

The video discusses Aon's involvement with the PGA through the Aon Risk Reward Challenge, highlighting their focus on decision-making, risk management, and volatility. It covers the competition's structure, equal prize money for PGA and LPGA, and Brooks Koepke's win. Aon's global presence, economic insights, and strategy to manage volatility using data analytics are explored. The video also addresses Aon's business performance, diversification, and focus on intangible assets like intellectual property. Finally, it emphasizes finding value in market volatility and supporting clients in navigating economic challenges.

What is the significance of Brooks Koepke in the context of the Aon Risk Reward Challenge?

How has the rise of intangible assets affected Aon's approach to risk management?