Sheryl Sandberg on Facebook's Content Strategy and Growth

The transcript discusses Facebook's growth, highlighting a 17% increase in monthly active users and a 47% rise in ad revenue. Instagram's business profiles have grown to 15 million, contributing significantly to revenue. Facebook is investing in original content, aiming to shift content engagement to mobile and monetize through mid-roll ads. The company plans to enhance its platform for content providers to reach audiences and generate revenue.

What is Facebook's plan for monetizing original shows?

What is the significance of the 15 million business profiles on Instagram mentioned in the conversation?